BEYOND BRANDS

Beyond Brands: From Show-Off to Self-Real Growth What are you really chasing acceptance or authenticity? For years, Dr. Abhishek Gilara believed success had to be worn. Branded watches, luxury cars, elite memberships he thought these were the keys to recognition in “high society.” But behind the logos was a deeper craving: the desire to be accepted. When rejections from so-called elite clubs left him bitter, and when COVID stripped away all social performances, Abhishek was forced to confront the truth: brands may buy applause, but they cannot build identity. In this deeply personal and powerful book, he shares his journey: • From chasing brands to choosing growth. • From being excluded by fake societies to being embraced by real communities. • From owning things to building value. • From showing off success to living it authentically. Backed by psychology, spirituality, and lessons from his own life and 150+ books, Beyond Brands offers a blueprint for anyone tired of running on the treadmill of appearances. This is not a book about rejecting luxury it is about rethinking why you crave it. When your true brand becomes your character and contribution, you are free. Stop wearing brands for approval. Start building yourself for fulfillment.