Inspiration from the Aisle, Not Just the Office

by Dr. Abhishek Gilara

Recently, we proudly participated in the Jaipur Association Show a premium wholesale platform where creators meet clients, ideas meet feedback, and products meet purpose.

But we’re not here just to showcase. We’re here to listen.

In every such exhibition, we make it a point to be physically present. Because no boardroom, no report, and no analytics dashboard can offer the kind of direction a client’s eyes, words, and raw reactions can.

Earlier today, as I sat with my in house team in a spontaneous mid show discussion, I was reminded of a deep truth :

The real direction check of any business doesn’t come from strategy decks. It comes from honest, real world conversations.

Every suggestion. Every smile. Every pause at our stall.

Each one carries insight. And often, these small moments lead to big pivots.

Growth doesn’t only happen in silence behind closed doors.

It happens right here In the aisles. In the air. In the heartbeat of the market.

And today, we’re not just present. We’re fully tuned in.